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Pretend play is where children use their imaginations and embrace their creativity. Our range of toys, costumes and games are perfect for children’s imaginative role play and provide hours of fun for all.

Role Play Toys for Children

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Talking Polly Parrot

Pretty Polly will repeat whatever you say so watch out!

£10.99

Large Chimpanzee Puppet

Giant Chimpanzee Puppet with silky fur and working mouth!
£30.00

Dinosaur Torch Projector

Aaargh! Watch out dinosaurs in the bedroom with an exciting torch projector!
£6.99

Voice Changer

Wicked gadget with 10 different voice changing effects that amplifies and distorts your voice as you laugh, sing, talk or shout!

£13.99

Sound Effects - Classic

Sound Effects - Classic

£9.99

Village Shop Bundle

SPECIAL OFFER Village Shop Bundle, buy the Village Shop and both fruit & veg boxes, get the Cupboard Groceries FREE. 

£150.00

Fancy Pal Unicorn Bag

Soft and cuddly white unicorn in a pretty pink bag.

£11.99

Fancy Pal Poodle Puppy Bag

Cuddly and cute white poodle in a beautifully decorated fabric bag.
£11.99

Fancy Pal Kitten Bag

Cute cuddly kitten in a beautifully decorated fabric bag.
£11.99

Convertible Book - Fire Engine

A book that converts into a 3D fire engine and a road layout playmat for endless fun!
£12.99
Out of stock

Convertible - Spaceship

Is it a book? Is it a 3D space ship? Is it a playmat? Fantastic - it's all three! This sturdy book easily converts into a space ship or a playmat for hours of play.

£12.99

Convertible Book - Train

Is it a book? Is it a train? Is it a playmat? Fantastic - it's all three! This sturdy book easily converts into a train and a playmat for hours of play.
£12.99
Out of stock

Fire Station & Engine Bundle

Large painted wooden Fire-Engine and 12 piece Fire Station set with 3 Fire Fighters, sold together as a Fire Station & Engine Bundle with a massive £25.00 saving!

£135.00

Fire Truck (Green Toys)

Robust fire engine with lift up ladder and two separate ladders for heroic adventures and rescue missions. Environmentally friendly, BPA, PVC and phthalate free durable, dishwasher safe plastic.

£21.99

Action Dinosaurs

8 Flexible Action Dinosaurs with realistic movement and jaw action!
£13.99

Dinosaur Bucket

Go on a prehistoric adventure with a great value set of dinosaurs, playmat and scenery all stored in a handy lidded bucket.

£11.99

80 Monster & Dinosaurs Stickers Book

Funky fun dino and monster stickers with words and characters.

£2.99

Wooden Dinosaurs in a Bag

Six assorted chunky dinosaurs, in tactile painted wood to draw around or for pre-historic capers!  Supplied in a net bag for storage.

£14.99

Large T-Rex Hatching Egg

Much loved hatching egg toy with an orange egg and t-rex toy.

£5.99

Large Triceratops Hatching Egg

Much loved hatching egg toy with a green egg and triceratops toy.

£5.99

Large Stegosaurus Hatching Egg

Much loved hatching egg toy with a pink egg and stegosaurus toy.

£5.99

Pull Back Racing Car with Goggled Driver

Have a race with a pull back racing car and a characterful goggled driver.

£3.99

Spinster Remote Control Car

Thrilling remote control car that performs amazing tricks.
£15.99

RC Wall Climbing Car

Very clever wall climbing car that “sticks” using vacuum suction!  Brilliant fun for adults and children too.

£19.99

April Doll

Our Generation April Doll with soft body, poseable limbs and long auburn hair.

£35.00

Arlee Doll

Our Generation Arlee Doll with soft body, poseable limbs and long light auburn hair.

£35.00

Ready to Ride

De Luxe riding outfit and accessories to fit Our Generation and other 46 cms. Dolls.

£18.99

Pet Vet Play Set

Everything you need to fire the imagination of future vets with this 24 piece playset!  Give the two plush cat and dog pets a thorough check up and treat all injuries and ailments with realistic veterinary equipment, lotions and potions! 

£25.00

Dress Up Vet

Children will love dressing up as a vet or veterinary nurse in this costume and play accessories.

£25.00

Fingerprint Spy Kit

Calling all Amateur Sleuths! Collect and record your suspects fingerprints!!

£6.99

Dress Up Spy

Essential kit for super sleuthing and top secret missions.

£25.00

Secret Spy Message Set

Keep all your messages top secret with this special set of locking notebook, 2 x invisible ink pens and UV torch.

£7.99

Secret Code Kit

Wow!  Everything you need to send TOP SECRET messages to your friends in a kit small enough to hide away.

£3.99

Race Track Tower

Race Track Tower - race the 4 wooden cars down the colourful wooden zig zag track.
£19.99

Nesting & Sorting Garages

Seven robust, laminated card garages in colours matching the cars that nest inside each other make this a versatile nesting and stacking learning set.
£21.99

Maths Magic

Astound your friends and family with your math knowledge, using this inventive math magic set to perform tricks, puzzle and games!

£11.99

Deluxe Magic Set

Classic Magic for beginners, all in a dramatic opening stage box with 10 amazing tricks to perform.

£29.00

Mi-Mic Microphone & Speaker - Pink

Mi Mic, Incredible value, karaoke microphone and speaker.  

£19.99

Mi-Mic Microphone & Speaker - Silver

Mi Mic - Incredible value, karaoke microphone and  Bluetooth speaker

 

£19.99

Ice Lollies

Beautifully detailed, wooden, painted ice lollies from the popular Le Toy Van Honeybake range.
£14.99

Our Generation School Uniform

Our Generation Perfect Score Deluxe Outfit, dress up your favourite Our Generation Doll, or other 46 cm doll

£19.99

Raceway Garage

Stunning 3 floor painted wooden garage with working lift and two cars.
£75.00

London Vehicles

Set of 7 classic wooden painted vehicles as typically seen on the streets of London, from Le Toy Van

£19.99

Ride-On Racing Car - Silver

Stunning, sleek silver metal retro ride-on racing car is guaranteed to be a winner.

£85.00

Classic Collection Vehicles

Three painted wooden vehicles.
£9.99

Magic Dust Mixing Set

The sweetest fairy mixing set with 6 tiny phials of fairy dust and recipe book of ideas.

£13.99

Dress Up Flower Fairy

Pretty pink fairy outfit. Dress has velvety bodice and tulle petal skirt with shimmering wings and butterfly wand.  

£25.00

Car Carrier

Chunky car transporter with working ramps, detachable cab and three cars. Environmentally friendly, BPA, PVC and phthalate free durable, dish washer safe plastic.

£23.00

Role playing toys for children

Children love to pretend. Pretend play is great fun for all children and essential for their development. Whether they are dressing up, playing with puppets or pretend food, playing shop, or imagining they are a fairy, princess or pirate, the fun never ends when children are pretending! Let their imaginations go wild with our wide range of role play toys for children.