Shop by Age

NeeDoh Gumdrop is a gooey gummy squeeze sensation!

A pack of 3 cute squishy, squeezy little kitties that just bounce back to shape. Assorted colours and styles.

Squeezy, squishy, stretchy fidget toy shaped like a snowman but colourful and glow in the dark too! For sensory stimulation that soothes busy young minds.

A bumper activity set with everything you need to make wearable perfumes, air fresheners, body oils, scented chalks, bath salts and much more. Includes detailed, illustrated guide.

A gorgeous, colourful padded book for babies with a jungle theme, reversible, tactile 2-in-1 activity book.

Build and decorate your own terrarium, planted with seeds you plant and grow. Everything included for this expressive craft activity that has glow in the dark figurines and stickers!

Margot Our Generation Doll is off to the water with her inflatable lilo! Margot is new to our range of Our Generation Dolls, beautifully made with a soft body, vinyl limbs, silky hair and closing eyes. Margot is ready for action with swimming costume, sandals, sun glasses and inflatable lilo.

The perfect gift for little ones with busy hands! A wooden tortoise activity centre, just the right size for little ones with a shape sorter, turning cogs, mini glockenspiel, flipper with mirror (5 activities). With a head that moves, this engaging tortoise will soon become a firm favourite.

Super quality wooden garage with retro styling and bioplastic ramps. Set includes 3 cars, fuel pump, helicopter, lifting barrier, working elevator, car wash and painted vintage signage. Requires adult assembly.

Create your own comic with this great art set that’s packed with tips, suggestions, stickers and more. Complete with pre-printed pages, colouring pencils and pen.

A gorgeous painted wooden pull-along butterfly, with a bell that tinkles as you pull-along.

Traditional Paddington Bear, crafted in the softest plush with embroidered features and felt clothes.

An elephant activity toy with textures, sounds and patterns for babies to explore, with a removable teething toy bandana and ring to attach to buggies.

A cute wooden pull-along dog, soft non-pvc fabric body with wooden wheels and axles.

Four gorgeous 12-piece, retro puzzles with animal characters in seasonal scenes, with matching posters